Brand Engineers. Movers of Minds.

Brand design for digital, environmental
and print.

Brand design
for digital,
and print.

If it’s driving passionate engagement, we’re in.

If it’s driving passionate
engagement, we’re in.

Queue up the capabilities
Branding /

Branding is changing because the consumer is changing. Evermore sophisticated expectations are commoditizing brand experiences. It’s time to differentiate and express your brand values and create meaningful connections with your audience.

  • Strategy and Architecture
  • Naming and Identity
  • Brand Visualization
  • Content Creation
  • Experience Design
Digital /

Brands are deepening their roles across the human experience through digital and mobile. You shouldn’t be asking “should I go digital?” but rather “how does digital look for me?” Digital is no longer just a marketing vehicle; it’s central to brand expression.

  • Strategy and Ideation
  • Brand Digital Experiences
  • Planning and Execution
  • UI/UX Design Mobile and Web
  • Ecommerce Design
Design /

Great ideas and strategies will fail to engage people emotionally if not designed well. As designers of information and experts in emotional communication, Brand Tango is the ideal content architect for analog, digital and environmental brand expression.

  • Sales and Marketing Collateral
  • Branded Collateral
  • Branded Environments
  • Advertising Vehicles Analog/Digital
  • Presentations and Video
Food for Thought

Award-Winning Brand Engineers Since 2005

Brand Tango is the place where ideas, technology and brand expression are thoughtfully blended and served up daily for a variety of clients.

The List
Hospitality /
  • Absolute
  • Busch Gardens
  • Capital Resorts
  • Carnival
  • Club Intrawest
  • Club Melia
  • Concord
  • DAE
  • GlobeQuest Travel Club
  • Gold Key Resorts
  • Hilton Grand Vacations
  • Karisma Hotels
  • MeTime Vacations
  • Royal Resorts
  • Silverleaf Resorts
  • Sirenis Travelers Clubs
  • The Manhattan Club
  • Unlimited Vacation Club by AM Resorts
  • Well & Being Spa
  • Wyndham Vacation Ownership
Other Verticals /
  • 3M
  • Casa D’Angelo Ristorante
  • Computer Sciences Corporate
  • Everyware
  • JP Morgan
  • Martin Gottlieb & Associates
  • Mattel
  • Sandow Media
  • Scott Safety
  • Seagear Marine Sports
  • Showtime
  • Silversea
  • Unity Recovery Group
  • Weil Vitamin Advisor
Our Digs
Key People
James Kluetz Branding Agencies in South Florida

James Kluetz / President & CCO

New York trained, rare mix of marketing and creative. Gets business people and their goals. Funny, articulate, smart, talented. It’s kind of annoying.

  • Inspired by challenger brands and disruptive technology
  • Cares about the way things work and perform
  • Was raised on a farm, lived in New York City, attended FIT
Joe Russoniello Branding Agencies in South Florida

Joe Russoniello / Founder & CEO

The corporate guy. Numbers, numbers numbers! How much, how many, why would we do it again?, kind of stuff. Knows everyone and loves to introduce them to Brand Tango (so we let him do Business Development).

  • Inspired by the stock market, real estate and our profitability
  • Cares about meeting new people and forming relationships
  • MBA in marketing, raised in New Jersey, a real self-made guy
Mike Hoesten Branding Agencies in South Florida

Mike Hoesten / Account Supervisor

Organizer alert! Excel was designed for this guy, keeps you on track, me on track and those people over there on track too. Great articulator and manager of complex projects. Polite, professional and really, really into it.

  • Inspired by strategic thinking, moving needles, client success
  • Cares about dates, times, lists, deliverables, expectations, etc.
  • Bachelor of Science in Psychology, Florida State University
Paul Cooper Branding Agencies in South Florida

Paul Cooper / Associate Creative Director

An inspiration to perfectionists everywhere. Great designer, distiller of ideas, speaks visually and in English. Makes your brand look better, perform better and win awards if you’re into that sort of thing.

  • Inspired by things that work, technology and everything Apple
  • Cares about fonts, crops, layouts and usability
  • Born in Colorado, raised in Florida, BFA from Arizona State University
Fernanda Gomes Branding Agencies in South Florida

Fernanda Gomes / Account Executive

Our American-Brazilian taskmaster who clients ask for by name. A get it done with a great big smile kind of woman. Fluent in English, Spanish & Portuguese. US Army Veteran and proud of it.

  • Inspired by great work
  • Cares about quality standards and client relationships
  • Bachelor of Science in Business, Palm Beach Atlantic University